Zach Taylor is the current CEO at Anvl. Zach has also served as the VP of Sales & Marketing (CRO) at Ambassador Software, Head of Sales and Marketing Operations at Ahalogy, and Director of Business Development at Idio Ltd.
In addition, they have experience as a Principal at Tailwind Growth Advisors & Equity Partners and as a Director of Sales at dotloop.
Over the course of his career, Zach has acquired extensive experience in word-of-mouth marketing, sales, and marketing operations.
Zach has successfully led all market/customer acquisition efforts and strategic partnerships for global technology leaders in word-of-mouth.
In 2018, they founded the Word of Mouth Marketing Summit, which brings together thousands of marketers from around the globe to learn best practices from industry leaders across the referral, influencer, partner, affiliate, reviews, and voice-of-customer space.
Zach Taylor’s educational career consists of a Bachelor’s degree in Finance & Real Estate from the University of Cincinnati Carl H. Lindner College of Business.
Can you describe Anvl’s mission and how it’s transforming workplace safety?
Zach Taylor: Anvl exists to enable frontline workers and supervisors to do their jobs better, faster, safer, and smarter.
Our approach is about more than adopting new technologies; it’s about transforming the culture of safety management.
By digitizing safety programs, we help companies achieve better decision-making at all organizational levels, ensuring that safety and compliance improvements are not only substantial but sustainable.
How does Anvl’s use of AI specifically enhance safety in the workplace?
Zach Taylor: AI, data science, and machine learning are integral to our strategy for revolutionizing workplace safety.
These technologies improve safety by making complex information readily accessible and contextually understandable for frontline workers, effectively multiplying the impact of traditionally under-resourced safety leaders.
For example, our platform helped save a client $8 million in 2023 across a single program by enhancing safety protocols and compliance measures.
What challenges do companies face with traditional safety management, and how does Anvl address these issues?
Zach Taylor: Many large manufacturing and utility companies still rely on outdated, paper-based documentation that leads to hundreds of hours wasted in admin time and delayed data analysis.
Leadership is often left making multimillion-dollar strategic decisions based on directionally or anecdotally accurate data.
Anvl’s solution ensures data parity and integrity by providing real-time, accurate data collection and analysis, transforming decision-making from an experienced gamble to an informed strategy.
Looking forward, what’s your vision for Anvl’s impact on the industry?
Zach Taylor: Our future is based on the trust we develop with our clients by continuously generating outsized impact. We are lucky to have true partners as our clients who push us to do more and expect that we will.
AI-based digital transformation and autonomous insights, coaching, and suggestions are our near-term focus to help Safety and Quality leaders ensure they prevent the preventable, and their workforce has the best possible experience producing products without problems and goes home the way they showed up.
This interview was originally published on ValiantCEO.
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